Compares your lead to multiple proprietary databases, tables and measures data accuracy.
Scrubs your Leads…
• Suppression Processing
Eliminates “bad” names and addresses from your leads
- Do-Not-Call (flag)
- Do-Not-Email (flag)
- Prison address suppression
- Profanity suppression
• Repetitive Lead Processing
No wasted time or dollars on duplicated leads.
- New leads de-duped against previous leads
Verifies your Leads…
• Name & Address Verification
Authenticates an individual, family or business exists at a specific address.
• Telephone Verification
Reach the right person the FIRST time you call.
- Verifies that the phone number exists for that household or location
• Postal Verification
Eliminate undeliverables and saves postage.
- Standardize address to USPS requirements
- Append apartment/suite numbers if missing
- Address identified: business vs. home
- Convert rural to city address
- Confirm address = valid USPS Delivery Point
• Email Verification
The right email address reduces undeliverables.
- Verifies that the email address exists for that household or business
Upgrades your Leads…
• Append Data
- Phone numbers
- Email addresses
• Demographic Enhancement
More information about your Lead to develop profiles, improve future marketing efforts, enhance CRM efforts.
- Gender codes
- Age
- Income
- Education level
- Presence of children
- Marital status
- Length of residence |
